Kyrie Irving announced as NBA Live 14 cover athlete

With NBA Live finally getting back into the game (on next-gen only) it was pretty obvious that EA was on the hunt for a new cover athlete to represent the game.

So this morning EA Sports announced their pick: Kyrie Irving, the Cleveland Cavaliers’s point guard, previous NBA Rookie of the Year and current NBA All-Star. Take a look at Kyrie and NBA Live 14 in action directly below.

NBA Live 14 cover athlete announcement:
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Read on for the announcement and make sure to pre-order the game from Amazon below.

Today Electronic Arts Inc. announced that Kyrie Irving will be the official cover athlete of NBA LIVE 14 when the game launches this fall on the Xbox One console, and the PlayStation 4 computer entertainment system. The first overall pick in the 2011 NBA Draft, Irving was named the 2011-12 NBA Rookie of the Year and was a unanimous choice to the 2012 NBA All-Rookie First Team. He was also named an NBA All-Star in 2013 and is the reigning Foot Locker Three-Point Shootout champion.

“I’m so proud to be the face of this franchise as it makes its much-anticipated return,” Irving said. “I’ve been on the court with the development team and I’ve seen first-hand some of the amazing things EA SPORTS is doing with NBA LIVE 14. The fans are going to love it.”

“We couldn’t imagine a better cover athlete for our game than the dynamic, explosive Kyrie Irving,” added Daryl Holt, VP and GM of Basketball for EA SPORTS. “Kyrie is one of the best ball handlers in the league, and with our next-generation technology we can arm players with the ability to replicate his impressive on-court feats, as well as the amazing signature styles and abilities of other pros in NBA LIVE 14.”

NBA LIVE 14 gives fans the chance to control the court with revolutionary new bounceTek ball physics, providing a level of control and precision never before seen in a basketball video game. Additionally, with the power of EA SPORTS IGNITE, NBA LIVE 14 will deliver True Player Motion, Human Intelligence and Living Worlds to the hardwood. More details on NBA LIVE 14, including information on game modes, features and more, will be coming soon.

NBA LIVE 14 is developed in Orlando, Florida by EA Tiburon and is available for pre-order on the Xbox One and the PlayStation 4 at all major retailers. To learn more about NBA LIVE 14, visit http://www.easports.com/nba-live, and be sure to follow the NBA LIVE 14 Facebook and Twitter pages for breaking news and information.